Every marketplace admin has the option to create discounts on their Vendo-powered marketplace. Admins can configure the type of discount according to two factors:

Discount funding refers to who will cover the cost of the created discount. Discount funding is defined in the first steps of discount creation and cannot be changed later.

Currently, Vendo-powered marketplaces can introduce:

Marketplace-funded discounts are ones that are paid by the marketplace, i.e., the funds are taken from (and capped to) the marketplace's commission (set on the partner level). The admin can apply all discount rules to marketplace-funded discounts and can use the following discount actions:

Partner-funded discounts are completely covered by the partners of the marketplace and can use the following discount actions:

Vendo offers two kinds of discounts, regardless of who is funding them:

Creating a discount with a discount code will always require the visitor to enter a pre-defined code during checkout to apply the discount to the order.

Additionally, Vendo enables admin to:

Creating an automatic discount means that the store visitor does not need to apply any code on the checkout once pre-defined discount settings (e.g., start & expiration date, limit usage) or rules (e.g., minimum spent, first order) are met.

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